Our mission is to educate members on what design is, how it’s done, and why it’s important.
As a member, you will…
- Participate in fun design challenges and activities
- Learn some of the theories and principles that guide great designers
- See case studies to understand how design shaped a critical product or experience
Photos
2022-2023 Meeting Log
Meeting 1
- Introduction to the club
- Icebreaker: what is a product that annoys you? Why?
- Design activity: prompts
- Design your ideal phone case
- Design a stationary kit for an architecture student
- Design a branded, functional mug for a gym in barbados
- Design a desk unit for a compact cruise ship cabin
- Invent a collapsible water bottle
- Redesign a ramen bowl (or other food dishware)
- Create a specialized travel case for a dentist (or any other profession)
- Present your ideas for feedback/criticism
Meeting 2
- Observe and define — Components 1 and 2 of the Design Thinking Method
- Focus on the user (in this case, you)
- Bring in the personal perspective. Be honest with what frustrates you. By solving these “pain points”, you create a more satisfying end experience.
- Activity
- Make a diagram of your life: interests, hobbies, schoolwork, family, caretaker, job
- Then, break down into “identities”: soccer player, student, etc
- Identify your pain points in that area: frustrations, inconveniences, flaws in the system
- Write yourself a Problem Statement
Meeting 3
- Ideation — Component 3 of the Design Thinking Method
- Basic suggestions for ideation
- You want to be totally focused on idea generation instead of analysis (this comes later)
- All ideas solve some problem or fill some need; the final, refined solution does this as well as possible
- Collaboration is useful in ideation — bounce ideas off one another
- Creative/intuitive vs. Clinical refinement
- Complex problem with no previous solutions → intuitive leap
- Existing solutions/ideas → marginal refinement
- The example: mouse vs. paperclip
- With the mouse, the problem is complex: how do we cause movement on-screen in a way that is familiar to people?
- There is a significant intuitive leap between using arrow keys to direct the pointer, and using your hand’s movements
- The Mouse translates hand movements into on-screen movement
- With the paperclip, the problem is simple: how do we hold paper together?
- Many versions of similar products
- The final “Gem Paperclip” was successful, but a marginal increase over the last iterations
Meeting 4
- Prototyping — Component 4 of the Design Thinking Method
- Why prototype?
- Test an aspect of your product
- Test without material/cost constraints
- Demonstrate progress to stakeholders/investors
- What can prototyping look like?
- 3D form
- Aesthetic
- Experience
- Digital
- Competition Activity: Prototype solutions to building with sheet materials
- Context: If we want to save materials, we may build using sheet materials. What are the strongest formations of sheet materials we can use to build structures?
- Contest: who can build the tallest tower using paper + other materials
Meeting 5
- Practice of the Design Thinking Method through App/UX design
- Observe: what apps do you think have problems? (Most people ended up using Blackbaud, our school portal)
- Define: What problems do you want to solve in these apps through a redesign?
- Ideate: Sketch out ideas on a piece of paper
- Prototype: Create wireframes and create sketches of how a redesign of your app would work.
Meeting 6
- Logo Design: Practice of ideation and emotional messaging
- Principles of logo design
- Make your logo long-lasting
- Logo design case studies
- FedEx
- Nike
- Logo design challenge
- Personal
- Business
Meeting 7
- Experience design: improving services and events
- Focus on comfort, crowd, costs, waste
- In practice: sponsor and design the boba fundraiser customer experience
- This Friday March 10!
- Assembly line process: club members get more involved
- Home-made: profit margins increase + less plastic waste
- Compostable cups + straws: more controlled, less harmful waste
Meeting 8
- Boba sale debrief and improvements
- Focus on crowd, assembly process, environmental impact, profits, and taste
- Successfully improved the sale experience; raised $600 on sale 2 and $1000 sales total.
Meeting 9
- E-Commerce
- Guest speaker Matthew Sheng talked about website design, e-commerce backend, and finding a product niche
- Website builders, SEO, payment processing, website design, security, marketing
Leadership
William Day: Vice President